Fujiyoshida Sengen Shrine is one of many around Fuji dedicated to the Shinto goddess, Konohara-sakyua Hime. Translating as ‘Princess Blossom of the Trees’, the deity and this shrine have a strong association with the mountain.

One of many shrines and temples surrounding the mountain, Fujiyoshida Sengen is yet another reminder of the spiritual and cultural importance of Fuji, for the Japanese people.

The shrine acts as the trailhead for the popular Yoshida Trail that ascends to the summit of Fuji and even if they won’t walk from there, many climbers enroute to Fuji stop at the shrine to pay their respects, invoke the spirit and ask for safe passage.