Takayama Morning Markets, known locally as Asaichi, are a must-visit attraction for anyone exploring the historic city of Takayama. These lively markets, which have been a part of the city’s culture for centuries, offer visitors a unique glimpse into the local way of life. The markets are a bustling hub of activity every morning, where locals and tourists alike gather to enjoy the fresh produce, handcrafted goods, street food, and vibrant atmosphere.

A Historical Tradition

The tradition of morning markets in Takayama dates back to the Edo period (1603-1868), when farmers from the surrounding areas would come to town to sell their fresh produce. Over time, these markets have evolved into a beloved local institution, maintaining their charm and significance through the years. Today, the morning markets are held in two locations: Miyagawa Market and Jinya-mae Market.

Miyagawa Market

Located along the picturesque Miyagawa River, the Miyagawa Market is the larger of the two markets. It stretches for several blocks, lined with stalls selling a variety of goods, from fresh vegetables and fruits to local delicacies and handmade crafts. The market’s riverside setting provides a scenic backdrop, making it a pleasant place to stroll and explore. Visitors can sample local specialties like Hida beef croquettes, Gohei mochi, pickled vegetables, and many other street foods, as well as purchase souvenirs and artisanal products.

Jinya-mae Market

Situated in front of the historic Takayama Jinya, the Jinya-mae Market is smaller but equally charming. This market focuses more on local produce and flowers, with vendors offering seasonal fruits, vegetables, and beautiful blooms. The market’s proximity to Takayama Jinya, a former government outpost during the Edo period, adds a touch of historical significance to the shopping experience. It’s an excellent spot to find fresh ingredients for a picnic or to take back to your accommodation.

Cultural and Culinary Delights

Both markets provide an opportunity to engage with local vendors and learn about Takayama’s agricultural heritage. Many of the sellers are farmers from nearby villages who are eager to share stories about their produce and offer tips on how to prepare traditional dishes. The markets also feature stalls selling traditional snacks and beverages, allowing visitors to taste the flavors of the region. Don’t miss the chance to try the local miso, soy sauce, and sake—all key ingredients in Takayama’s cuisine.

Plan Your Visit

The Takayama Morning Markets operate daily from early morning until around noon. To make the most of your visit, it’s best to arrive early when the markets are in full swing, and the freshest produce is available. The lively atmosphere, combined with the friendly interactions with local vendors, makes for a memorable and authentic experience.

Hours: 7:00 AM to 12:00 PM (from 8:00 AM in the winter)

Locations:

— Miyagawa Market: Along the Miyagawa River, from Kajibashi Bridge to Yayoi Bridge

— Jinya-mae Market: In front of Takayama Jinya

How to Get There

Both markets are easily accessible from Takayama Station. A short walk will take you to either market, allowing you to enjoy the scenic streets of Takayama along the way. Signage in the city is clear, and local maps are available to guide you to the markets.

EXPLORE THE MORNING MARKETS WITH ONE OF OUR TOURS

Join Us on Our 1-Day Tour from Takayama: Explore Scenic Old Japan in Takayama and Shirakawa-go

Enhance your visit to Takayama with our ‘1-Day Tour from Takayama: Explore Scenic Old Japan in Takayama and Shirakawa-go’. This tour includes a visit to the morning markets, where you can experience the vibrant atmosphere, taste local delicacies, and discover the rich cultural heritage of Takayama. This tour provides a comprehensive introduction to the city, making it an ideal addition to your travel itinerary. Book your tour today and immerse yourself in the heart of Takayama’s morning hustle and bustle!

1 Day Tour

1-Day Tour in Takayama: Immerse in Takayama’s Rich History and Temples
Period	All Year Round
Time	09:00 – 16:00
Meeting Place	Takayama Station
Adult Rate	¥18,800
Child Rate	¥11,500

Enhance your visit to Takayama with our 1-Day Tour from Takayama: Explore Scenic Old Japan in Takayama and Shirakawa-go. Experience the vibrant atmosphere of the morning markets, taste local delicacies, and discover the rich cultural heritage of Takayama and Shirakawa-go. This tour provides a comprehensive introduction to the region, making it an ideal addition to your travel itinerary. Book your tour today and immerse yourself in the heart of Takayama’s morning hustle and bustle!

1 Day Tour

1-Day Tour from Takayama: Explore Scenic Old Japan in Takayama and Shirakawa-go
Period	All Year Round
Time	09:00 – 18:30
Meeting Place	Takayama Station
Adult Rate	¥20,800 / 22,800
Child Rate	¥12,000 / 14,000